Transform Your Shopping Experience with Video Commerce
The Future of Video Commerce Starts Here
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Video Commerce
Strategies to increase repeat purchases and customer loyalty in eCommerce businesses

How to Increase Repeat Purchase via Video Marketing? 2024 Guide

Ritesh Kewlani
Sep 6, 2024
Video Creation
Interactive video elements being accessed on a tablet screen – 2024 guide to creating engaging, clickable video content

How to Make an Interactive Video 2024 Guide

Sam Horton
Sep 6, 2024
Video Commerce
Analytical graph displaying metrics related to bounce rates, illustrating strategies to reduce bounce rates on eCommerce sites using Firework’s insights.

How to Reduce Bounce Rate for an Ecommerce Site

Can Ozdoruk
Sep 6, 2024
Industry Insights
Man delivering a presentation on digital marketing strategies, highlighting top marketing approaches for eCommerce success using Firework’s platform.

Marketing Strategies for Ecommerce

Celeine Easdon-Smith
Sep 6, 2024
Video Content
A young guy does selfie in his new car. The concept of buying a new car.

Omnichannel Strategy for Automotive Sales 2024 Guide

Akash Cillanki
Sep 6, 2024
Video Commerce
Examples of shoppable videos appealing to Gen-Z, showcasing interactive and engaging content.

US Gen Z Shopping Habits & Retail Trends for 2024 Guide

Can Ozdoruk
Sep 6, 2024
Video Content
Camera recording a fashion influencer during a livestream event, showcasing behind-the-scenes of content creation

Video Marketing Guide

Celeine Easdon-Smith
Sep 6, 2024
Video Content
Beauty influencer demonstrating skincare or makeup products during a livestream, with a camera set up for recording

Video Marketing Guide for Beauty Industry 2024 Guide

Akash Cillanki
Sep 6, 2024
Video Creation
Editing product video on a tablet, demonstrating the process of creating engaging product content for eCommerce platforms

What is Product Video 2024 Guide

Ritesh Kewlani
Sep 6, 2024
Video Commerce
Digital handshake emerging from a laptop screen, symbolizing online business agreements and virtual collaboration

How to Increase Your Average Order Value

Sam Horton
Sep 5, 2024
Customer Experience
Display of various electronic components, illustrating strategies to increase average order value for electronics using Firework’s solutions.

How to Increase Your Average Order Value for Electronics Brands

Sam Horton
Sep 5, 2024
Video Commerce
Sales lady demonstrating and promoting cosmetics, illustrating effective marketing strategies for cosmetics brands in 2024 using Firework’s platform.

Marketing Strategies for Cosmetics Brands

Can Ozdoruk
Sep 5, 2024
Video Commerce
Camera recording a fashion marketing campaign, highlighting strategies to boost marketing efforts for fashion brands using Firework.

Marketing Strategies for Fashion Brands

Akash Cillanki
Sep 5, 2024
Customer Experience
Display of various makeup products, illustrating how eCommerce personalization can enhance sales using Firework’s strategies.

Ecommerce Personalization for Cosmetics Brands

Ritesh Kewlani
Sep 4, 2024
Video Creation
High-quality camera setup, representing the idea that stunning product videos can be created within a budget using Firework’s tips and tools.

How to Create High-Quality Product Videos on a Budget

Sam Horton
Sep 4, 2024
Customer Experience
Mini cart displayed on a laptop screen, illustrating strategies to reduce cart abandonment for beauty brands using Firework’s solutions.

How to Reduce Cart Abandonment for Beauty Brands

Sam Horton
Sep 4, 2024
Customer Experience
Four white bridal gowns displayed together, illustrating strategies for fashion brands to reduce cart abandonment using Firework’s insights.

How to Reduce Cart Abandonment for Fashion Brands

Celeine Easdon-Smith
Sep 4, 2024
Customer Experience
Woman experiencing a facial treatment, highlighting the importance of eCommerce personalization for boosting beauty brands using Firework’s approach.

Ecommerce Personalization for Beauty Brands

Can Ozdoruk
Sep 3, 2024
Beauty and Personal Care
CPG
Company Culture
Company News
Consumer Electronics & Appliances
Customer Experience
Fashion and Apparel
Firework Product
Grocery
Home
Industry Insights
Livestream Shopping
Omni Channel
Partner News
Publishing
Shoppable Video
Testing
Video Commerce
Video Content
Video Creation
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Video Creation
Showcase of effective shoppable video examples on Shopify, highlighting how brands use interactive content to enhance the shopping experience and drive sales.

How to Add Shopify Web Stories & Grow Your Shopify Store

Can Ozdoruk
Apr 15, 2021
Firework Product
Where your tools and team Click

Embedding Firework Web Stories on STUDIO

Celeine Easdon-Smith
Apr 9, 2021
Video Creation
Illustration of chat icons

How to Embed Videos Onto Your Website

Can Ozdoruk
Mar 24, 2021
Video Creation
Illustration of online shopping

The Top 3 Ecommerce Brands Doing Video Marketing

Ritesh Kewlani
Mar 24, 2021
Industry Insights
Graphic of desktop computer with multiple apps open

The Top 3 Publishers Creating Great Short-Form Videos

Sam Horton
Mar 24, 2021
Firework Product
Laptop sitting on light-colored wooden desk, open to SquareSpace.

How To: Embed Videos and Web Stories on Squarespace

Celeine Easdon-Smith
Mar 16, 2021
Firework Product
Laptop with Wix: Learn how to embed video on Wix with Firework’s easy-to-follow five-step guide! Upgrade your website with engaging videos and web stories to enhance user experience and drive engagement.

How To: Embed a Video or Web Story on Wix

Sam Horton
Mar 16, 2021
Firework Product
Heinz showcasing engaging Web Stories, highlighting their products and brand narrative through interactive content.

How To: Get Started with Firework's WordPress Integration

Akash Cillanki
Mar 16, 2021
Firework Product
Shopify Integration with Firework Shoppable Videos and Livestream

Shopify Integration with Firework Shoppable Videos and Livestream

Akash Cillanki
Mar 16, 2021
Industry Insights
Camera phone on a wooden counter showing a sneaker, highlighting the product for a potential review or promotional content.

3 Best Video Editing Apps for Android and iPhone

Celeine Easdon-Smith
Dec 2, 2020
Industry Insights
Screenshots of image from CNN

3 Lessons Learned from CNN’s “Great Big Story” Failure

Ritesh Kewlani
Dec 2, 2020
Industry Insights
Publishers, the pioneers of storytelling, should take advantage of web stories for sharing their brand's story and connecting with consumers.

Five Reasons Why Publishers Cannot Miss Out on Web Stories

Sam Horton
Dec 2, 2020