Bring the in-store experience online

Transform your website into a 24/7 AI-powered live storefront

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Trusted by 1500+ brands and retailers

Firework in Action

Use Cases

Showcase Trending Products

Highlight popular items with interactive video carousels.

Inspire Shoppers

Feature recipe and tutorial videos in a seamless grid layout.

Drive Engagement & Interaction

Add polls, quizzes, and questions to personalize shopping.

Trusted Expert Content

Educate and guide shoppers with recommendations from experts.

Always-on Experience

Keep shoppers engaged with a floating video player.

Promote Collections & Events

Announce new launches with short, impactful videos.

Discover all features of Video Showroom

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A text chat conversation with Firework's AI co-pilot

AI Co-Pilot

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An intelligent, brand-safe assistant that engages shoppers 24/7.
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Provides instant answers about products, services, and availability
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Enhances discovery and conversion with personalized recommendations
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Get actionable  insights from data
A Firework powered video showroom discussing clothing items.

AI Smart Restreaming

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Get the most out of your content and maximize ROI.
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Prerecord multiple events and restream for ongoing engagement.
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Use a live badge to maintain real-time connection.
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Lower production costs by repurposing recorded content.
The Firework portal, showing how to create smart video playlists.

AI Playlist: Smart Video Placement

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Automatically optimizes video playlists using proprietary AI engines.
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AI analyzes engagement and conversion metrics to improve content organization.
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Maximizes viewer engagement and drives higher conversions.
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Outperforms traditional manual sorting for better results.
A live video showroom announces the winner of a contest.

Interact With Your Customers

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Gather qualitative feedback as customers interact with your brand in real-time.
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3X higher CVR among shoppers engaging with video showrooms.
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Capture emails through giveaways and integrate them into marketing automation.
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Leverage AI Co-pilot to extract insights from data.
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Engage customers with question cards and polls to enhance interaction.
Firework's AI-Powered video translation automatically translates the video and captions

AI-Powered Video Translation

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Expand your global reach with native-language content.
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Automatically translate videos and captions
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75% of shoppers are more likely to buy in their own language
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Up to 42% boost in CVR with translated video
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Brand safe AI powered human connections

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3X higher conversion rates
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24/7 personalized assistance
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Human-like responses

Delivering Results with Video Showroom

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3.8%

Conversion Rate

Higher Conversion

for engaged viewers vs 10.6% Median conversion rate for users who chat in the showroom

1.23

Conversion Rate

Minutes

Avg Watch Time 
(Visitor Level)

6X

CLV

Lift

Personalized video showrooms convert at 8%, far exceeding the 2% industry average

3X

Return Rate

Increased conversion rate

for users who see AI Copilot

10.6%

NPS

Median conversion rate

for users who chat in the showroom

6x Lift With personalized video showrooms

Conversation Metrics

Gain a clear view of total interactions, average response time, and customer satisfaction to optimize engagement.

Audience and Conversion Insights

Analyze audience behavior, device preferences, and conversion data to make informed decisions and drive growth.

Customer Communications

Gain a clear view of total interactions, average response time, and customer satisfaction to optimize engagement.

Supercharge your site with Firework, the all-in-one-platform

AI Virtual Assistant
AI Virtual Assistant
Firework's AI Video Assistant (AVA) answering customer questions and giving product advice through chat and video conversations.
short, interactive videos engage users
Firework's video showroom educates and inspires while reducing friction to buy
Firework live 1:1 chat brings the in-store experience and human connection online

FAQs

How does Video Showroom ensure brand safety?

Firework’s brand-safe AI protects content integrity by preventing inappropriate or off-brand material from appearing in showrooms. This ensures all videos align with a brand’s aesthetic and safety standards.

Can Firework integrate with existing eCommerce platforms?

Yes. Firework integrates seamlessly with popular e-commerce systems including Shopify, WooCommerce, Salesforce, and more. This ensures quick setup, synchronized data, and measurable performance insights directly in your analytics dashboard.

How can businesses measure performance in Video Showroom?

Firework provides robust analytics through Conversation Metrics and Audience Insights. These tools measure total interactions, response times, customer satisfaction, conversion rates, and more, empowering brands to optimize engagement strategies.

Does Firework support multiple languages?

Yes. Video Showroom includes AI-Powered Video Translation that automatically translates spoken and written content, allowing brands to reach and engage global audiences with localized video experiences.

How does Video Showroom help increase conversions?

Video Showroom increases conversions by turning video views into direct shopping actions. Interactive elements such as product tags, polls, and questions encourage engagement, while AI tools personalize content placement to showcase the most relevant products for each visitor.

What is Firework Video Showroom?

Firework Video Showroom is an AI-powered, interactive video platform that transforms eCommerce websites into 24/7 live storefronts. It enables retailers and brands to engage customers with shoppable videos, tutorials, and expert-led content to drive sales and conversions.

What is the AI Co-Pilot feature?

The AI Co-Pilot is Firework’s intelligent assistant that helps automate content placement, recommends the best-performing videos, and optimizes customer interactions in real time to improve engagement and conversion rates.

What types of videos can be added to a Video Showroom?

Brands can include a wide variety of videos such as product demos, tutorials, influencer recommendations, live streams, and event promotions. The platform supports both pre-recorded and live video formats with seamless integration into a brand’s website.